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About this item DEVELOPMENTAL FUN: soft building blocks have been designed to help stimulate your child’s creative imagination and fine motor skill, muscle, coordination, and cognitive development. Multi color elements are used with these play blocks to help enhance color cognition and visual development. These blocks take a fun approach to learning by strategically combining fun, imagination, and social collaboration into a subtle educational and developmental tool. GET CREATIVE: This series of soft blocks have a versatile design that can be used individually or attached, allowing kids the ability to create tunnels, stuffed animal houses, forts, or even castles. The only limitation for fun is a child's imagination. This block set gives your child the start that they need to promote innovation, imagination, self-confidence, and accomplishment. SOFT - SAFE - SMOOTH FUN DESIGN: Providing safe tools for early childhood education is just as important to PLUSPOINT as it is to parents, teachers, and child care providers! These blocks have been designed with a focus on recreational safety for all children and babies older than 3 months. The unique design incorporates safe, food-grade materials that are antiseptic, anti-bacterial, non-toxic, and BPA-free. As well as materials that are soft and squishy to the touch, yet easy to clean. s.