Aveeno Baby Daily Care Barrier Cream is a gentle, unscented formula specifically designed for sensitive baby skin. Containing colloidal oatmeal and zinc oxide, it creates a protective barrier that rapidly soothes and helps prevent nappy rash while being suitable for newborns. This high tolerance formula is pediatrician and dermatologist tested, making it safe for daily use on delicate newborn skin. The cream contains natural colloidal oatmeal combined with zinc oxide to create a protective barrier against irritation and nappy rash. The unscented formula is specially designed for sensitive skin and can be used from day one. For best results, apply a thin layer to clean, dry skin at each diaper change.