Avon Anew Platinum Lift & Tighten Serum is a premium anti-aging treatment formulated with Prot-in-ol technology. This advanced serum works to visibly lift and tighten the skin, helping to restore firmness and elasticity for a more youthful appearance. Key features: • Contains Prot-in-ol technology • Helps lift and tighten skin • Premium anti-aging formula • Elegant purple glass bottle • Convenient pump dispenser The serum comes in a sophisticated dark purple glass bottle with a silver pump dispenser for precise application. Part of Avon's premium Anew Platinum collection, this serum is specifically designed to address signs of aging by helping to improve skin's firmness and elasticity. The packaging features a sleek, modern design with the signature Anew branding.