Beauty Of Joseon Glow Deep Serum Rice Bran Water +Alpha+Arbutin 

The Beauty of Joseon Glow Deep Serum combines traditional Korean skincare wisdom with modern ingredients. Featuring 68% rice bran water and 2% alpha-arbutin, this serum targets pigmentation and uneven skin tone while providing deep hydration and brightening benefits. Key features: • Contains 68% rice bran water for hydration • 2% alpha-arbutin for brightening and evening skin tone • Lightweight serum texture • Based on traditional Korean skincare ingredients • Helps with pigmentation concerns Rice bran water has been used in Korean skincare since the Joseon Dynasty as a beauty treatment. Alpha-arbutin works by inhibiting tyrosinase activity to control melanin production, making it effective for addressing dark spots and uneven skin tone. For best results, the serum should be stored in a cool, dark place as alpha-arbutin is sensitive to light and heat. It's recommended to use 2-3 drops and pat gently into the skin for optimal absorption.