CeraVe Baby Wash & Shampoo is a gentle, tear-free cleanser developed with pediatric dermatologists specifically for babies' delicate skin. The formula contains three essential ceramides and vitamin E to cleanse while maintaining the skin's natural barrier, and is free from parabens, sulfates, and fragrances. This product is designed to be used from 24 hours after birth, starting with sponge baths until the umbilical cord falls off. The pH-balanced, soap-free formula creates a mild lather that rinses clean without leaving residue. It contains hyaluronic acid for added moisture and is certified by the National Eczema Association. The gentle formula helps make bath time both effective and enjoyable while protecting baby's sensitive skin barrier.