Eucerin Aquaporin Active Rich Cream is an innovative face moisturizer specifically formulated for dry, sensitive skin. It provides intense 24-hour hydration by enhancing the skin's natural moisture distribution channels while leaving skin supple, smooth and radiant. The cream works by utilizing Gluco Glycerol technology to activate the skin's own aquaporins - microscopic channels that transport water between cells. This dual-action formula both limits moisture evaporation and supports internal hydration. The rich, velvety texture is quickly absorbed, relieves skin tightness, and is clinically proven safe for sensitive skin. Free from fragrances and parabens. Apply morning and evening to face, neck and décolleté, avoiding eye area.