Maybelline Colossal 36H Mascara delivers dramatic lash volume that lasts up to 36 hours. This long-wearing formula features innovative volume-lock technology and a Mega Brush for smudge-resistant, flake-resistant results that stay bold and voluminous all day and night. Key features: • Up to 36 hours of wear • Smudge and flake resistant formula • Volume-lock technology • Mega Brush for maximum volume • Ophthalmologist tested • Suitable for contact lens wearers The mascara should be applied from root to tip using the Mega Brush for immediate volume. For best results, do not allow the mascara to dry between coats. The waterproof formula helps maintain dramatic lash volume throughout wear while remaining gentle enough for sensitive eyes and contact lens wearers.