Rimmel London Lasting Finish Soft Matte Lipstick in Hollywood Red is a classic matte lipstick that delivers rich, long-lasting color with a comfortable soft matte finish. The creamy formula glides on smoothly while providing intense color payoff in an elegant deep red shade. Key features: • Soft matte finish • Long-lasting color • Creamy, comfortable formula • Rich color payoff • Classic Hollywood red shade • Sleek black packaging The lipstick comes in a sleek black tube with the signature Rimmel London branding. The angled bullet shape allows for precise application. The shade 530 Hollywood Red is a timeless deep red that's suitable for all skin tones. The soft matte formula helps prevent drying while maintaining the sophisticated matte look throughout wear.