Rimmel London Lasting Mega Matte Liquid Lipstick is a long-wearing matte lip color that provides intense pigmentation and comfortable wear for up to 16 hours. This lightweight formula in shade 940 Rock Me Purple delivers a bold, velvety-matte finish without drying out the lips. Key features: • Up to 16 hours of wear time • Intense matte finish • Lightweight liquid formula • Bold color payoff • Non-drying formula • 7.4 ml product volume This liquid lipstick applies smoothly with its precision applicator for easy and accurate application. The formula sets to a transfer-resistant finish while maintaining comfort throughout wear. The deep purple shade 940 Rock Me Purple offers a dramatic color option for creating bold lip looks. For best results, apply to clean, dry lips and allow the formula to set completely.