Tower 28 Beauty ShineOn Lip Jelly is a hydrating, non-sticky lip gloss in the shade 'magic' that provides a sheer, glossy finish with a comfortable wear. This lip gloss features a lightweight formula that moisturizes lips while delivering a beautiful shine without any tacky feeling. Key features: • Non-sticky formula • Hydrating and moisturizing • Sheer glossy finish • Lightweight comfortable wear • Clear shade with subtle shimmer • Sleek transparent packaging The 'magic' shade appears as a clear gloss with a subtle iridescent shimmer that can be worn alone for natural shine or layered over lipstick to add dimension. The slim tube design features the Tower 28 branding in orange and comes with an applicator for easy and precise application. The formula is made to be comfortable for all-day wear while keeping lips hydrated.